Talkify vs Upfirst
The short answer
- Talkify costs least: NZ$109 (about $61) a month for 100 calls and NZ$209 (about $117) for 500.
- Pick Talkify if you want Spanish.
 TalkifyNZ and Australian trades, clinics and salons that miss calls while on the jobVisit site |  Upfirstsmall businesses whose phone goes unanswered while the owner is out on the jobVisit site | |
|---|---|---|
| Cost | ||
| At 100 calls a month | TalkifyNZ$109about $61Lowest | UpfirstNot priced yet |
| At 500 calls a month | TalkifyNZ$209about $117Lowest | UpfirstNot priced yet |
| Advertised from | TalkifyNZ$10 (about $5.60) a monthabout $5.60 | Upfirst$24.95 a month |
| The advertised plan covers | TalkifyThe NZ$10 (about $5.60) plan it advertises covers 0 of 100 calls. Shortwave (Personal Assistant) costs less for all 100. | UpfirstNot counted |
| Bills | Talkifyper minute | Upfirst |
| Keeps answering past your allowance | TalkifyYesCalls keep being answered past the allowance and are charged per extra minute | UpfirstYesCalls past the allowance keep being answered |
| Free trial or plan | TalkifyPartlyYou can hear and sign up on a live demo line | UpfirstPartlyYou can put it on your real line before paying, but only for the fourteen-day trial |
| Month to month, cancel online | TalkifyYesStandard plans are month to month with no lock-in and transcripts kept after you stop | UpfirstYesMonth to month with cancellation, upgrade or downgrade at any time and no call required |
| On the call | ||
| Books appointments | TalkifyYesThe agent reads live diary availability during the call and writes the appointment in | UpfirstYesIt checks the connected calendar during the call, offers open times |
| Transfers to a person | TalkifyYesUrgent callers are warm-transferred to a person with the context already collected | UpfirstYesRule-based transfers to a person, department or extension, and warm transfers brief you on |
| Human receptionists as backup | TalkifyNoThere is no human answering team behind the AI for customer calls | UpfirstNoUpfirst supplies no human agents for calls |
| After-hours rules | TalkifyYesIt answers continuously including weekends and public holidays | UpfirstYesCoverage is a choice per account: all calls, overflow only, or after hours only |
| Urgent calls escalated | TalkifyYesEmergencies are recognized against rules you write | UpfirstYesEmergencies are recognized from what the caller describes and handled by your own rules |
| Texts your callers | TalkifyYesThe agent can text the caller after or during a call, including booking links | UpfirstPartlyIt can text the caller mid-call on every plan with no extra charge |
| Call summary by text | TalkifyYesA summary is texted and emailed as soon as the call ends | UpfirstYesA summary of the key details goes out by text or email the moment the call ends |
| Language, privacy and trying it | ||
| Languages | TalkifyYes32 languages | UpfirstYes35+ languages |
| HIPAA, with a signed BAA | TalkifyNot stated | UpfirstPartlyA Business Associate Agreement is listed only in the Custom tier's feature set |
| Hear it before you buy | TalkifyYesA public New Zealand demo number is answered by their own agent around the clock | UpfirstYesA public number answered by its own AI receptionist is published on the site |
| What it connects to | ||
| Google Calendar | TalkifyYesGoogle Calendar and Microsoft 365 or Outlook are booked into directly after a live availability read | UpfirstYesGoogle Calendar, Outlook, Calendly, Acuity, Square |
| Outlook | TalkifyYesGoogle Calendar and Microsoft 365 or Outlook are booked into directly after a live availability read | UpfirstYesGoogle Calendar, Outlook, Calendly, Acuity, Square |
| Calendly | TalkifyYesCalendly is supported but the caller is texted a single-use booking link instead | UpfirstYesGoogle Calendar, Outlook, Calendly, Acuity, Square |
| Your trade’s software | TalkifyPartlyTrade and clinic systems are covered through ServiceM8, Fergus, Simpro, Jobber, Tradify | UpfirstPartlyField service tools such as ServiceTitan, Housecall Pro |
| Keep your number | TalkifyYesYou keep your existing mobile, landline or 0800 number | UpfirstYesEvery plan includes an Upfirst number and you keep your existing line |
| In short | ||
| What it is | TalkifyTalkify is a New Zealand-built AI phone agent that answers a business number or a personal mobile around the clock, books into the caller's diary and texts a summary. It sells reception, personal assistant, booking, sales and outbound calling agents on NZ and Australian numbers.All answers for Talkify | UpfirstUpfirst is an AI receptionist that answers a small business's phone around the clock, answers caller questions from the owner's own information, books appointments and transfers urgent callers. Plans are sold by monthly call allowance and set up self-serve from the business website.All answers for Upfirst |
| Checked | TalkifyOctober 15, 2026 | UpfirstOctober 16, 2026 |
Costs are for 100 or 500 calls a month of 2½ minutes each, on the cheapest public plan. How we price
“About” figures are converted at the European Central Bank rate of Oct 15, 2026.